DAVID SIDENBERG

David is unquestionably one of the sport & sponsorship industry's most influential thought leaders and alongside his company BMI Sport Info, are credited for the pioneering role they have played in helping sponsorship evolve into the leading marketing communications medium it has become. As part of the ever-expanding BMI Group, David has access to over 25 years of independent research and data across all media channels.

 

David has been actively covering the South African esports market with research and industry insights as part of his focus on tracking sports sponsorships for some of the countries largest brands.